Royal Caribbean International has brought its entertainment to shore via Royal Caribbean Productions, the line’s in-house production company, now set to perform at land-based corporate events and private functions. For previews, RCI's new website also has info on how aspiring dancers, singers and comedians worldwide can audition to join company ensembles. Audition dates are on the site.

In 2001, the line opened the Royal Caribbean Productions Rehearsal Studios in Hollywood, Florida, where four shows can rehearse at any given time. Once perfected on land, shows head to sea, and there are now 42 in rotation, from “West End to Broadway” to “Can’t Stop the Rock.” The new web site features video montages and photos to give event planners a sense of what’s on tap. Performances can be booked for 10 minutes up to full-length shows, in full costume or concert style.